Personalized Program · Join By Application
YOU'VE OVERGROWN GENERIC PLANS.
NOW IT'S TIME TO GO FURTHER.
YOU'VE OVERGROWN GENERIC PLANS. NOW IT'S TIME TO GO FURTHER.
You compete. You train hard. You know what a good stroke looks like — and you know yours isn’t there yet. Generic drills and YouTube tutorials stopped helping months ago. What you need now is a coach who watches your game, understands where you’re stuck, and builds the exact plan that takes you to the next level. That’s what the Personalized Program is.
Welcome to the iTUSA Pathway
WHY DO I NEED A PERSONALIZED PLAN?
Some players need more than a plan.
They need a coach who knows them.
The General Program works brilliantly for committed players who want structure in their weekly training. But when you’re past that stage — when you’re competing seriously, aiming at NCAA scholarships, or chasing the pro circuit — a generic plan isn’t enough. You need someone watching your game, correcting your technique, and adjusting the plan week after week based on your videos. That’s where Personalized begins.
WHY DO I NEED A PERSONALIZED PLAN?
Some players need more than a plan.
They need a coach who knows them.
The General Program works brilliantly for committed players who want structure in their weekly training. But when you’re past that stage — when you’re competing seriously, aiming at NCAA scholarships, or chasing the pro circuit — a generic plan isn’t enough. You need someone watching your game, correcting your technique, and adjusting the plan week after week based on your videos. That’s where Personalized begins.
OPEN ENROLLMENT
General Program
A structured weekly plan matched to age, level, and goals. Self-service. Start this week.
INCLUDES:
- Structured weekly plan
- Matched to age and level
- Full iTUSA methodology
- No coach assigned
- No video reviews
- Fixed price, instant access
BY INVITATION ONLY
PERSONALIZED Program
A one-to-one pathway built from your stroke analysis, with a certified iTUSA coach assigned to you.
INCLUDES:
- Custom plan designed from your stroke analysis
- iTUSA-certified coach in your language
- Ongoing video reviews and feedback
- Results guaranteed
- Weekly adjustments based on your progress
- Direct supervision from the coaching team
Three things you don't get anywhere else.
Three things you don't get anywhere else.
The Personalized Program isn’t just an upgraded version of the General Program. It’s a completely different way to guide your child’s development. It’s built on three key pillars — and any one of them would already set this apart from any other online tennis program.
01 · An iTUSA-certified coach, matched to your language.
When you apply and get accepted, you're assigned a real human coach — not a chatbot, not a pre-recorded playlist, not a shared email inbox. A coach certified directly by iTUSA's methodology, who speaks your language natively — Spanish, English, Valencian, whatever the family's primary language is. Because adjusting a stroke through Google Translate doesn't work, and your kid's progress shouldn't depend on how well they understand a coach's accent.
Real coaches. Real conversations. Real accountability.
02 · Send your videos. Get real feedback. Adjust the plan.
Every week, you record a training video — a specific drill, a match, a serve sequence — and send it to your coach. Within days, you receive a personalized evaluation: what's working, what needs adjustment, what to focus on next. This is what turns a plan into actual development. Without video review, any "personalized plan" is just a template with your name on it. With it, you have a coach watching your game even when they're not on the court with you.
This is where real improvement happens.
03 · Follow the plan. Send the videos. We stand behind the progress.
iTUSA doesn't guarantee results because it sounds good on a landing page. It guarantees results because the methodology has produced them for 35 years, in 19 Grand Slam titles, and with every generation of pros who've trained under Rafael Font de Mora. If you commit to the program — follow the weekly plan, send the videos on time, show up to your own development — iTUSA commits to your progress. That's the deal.
Your commitment. Our responsibility.
DO YOU WANNA KNOW WHAT'S BEST?
RESULTS GUARANTEED
EVERY drill CATEGORIZED.
OUR SYSTEM picks it for you.
Most online tennis platforms hand you a library and let you wander. iTUSA works the opposite way. Every drill in The iTUSA Pathway has been classified across seven dimensions — what it trains, who it's for, in what context, at what intensity, with what success criteria — so that when your coach builds your plan, the right drill arrives at the right moment, in the right week, with the right outcome attached. You don't browse. The system decides what you need.
EVERY DRILL KNOWS YOUR LEVEL
The same exercise can be closed (fixed repetition), open (live with a partner), tactical (decision-based), or competitive (with score and pressure). The Pathway adapts the version of every drill to where you are now — and progresses it as you progress.
EVERY DRILL KNOWS WHERE IT FITS
Warm-up, technical block, tactical block, pressure block, match transfer. Each drill has a place inside a session, a week, and a development cycle. Nothing is random. Nothing is filler.
EVERY DRILL HAS A SUCCESS CRITERION
"Hit 7 out of 10 wide serves into the target zone." "Sustain a 20-ball crosscourt rally." Every drill has a measurable outcome — so you know whether you completed it, not whether it felt good.
EVERY DRILL CONNECTS TO THE NEXT
The Pathway doesn't deliver isolated exercises. Each drill is linked to its progression, its regression, and the drill that should follow. Today's session is the foundation of next week's. Real careers are built like this.
How it works
From application to your
first structured week.
From application to your first structured week.
The Personalized Program works by application — but the process is designed so accepted players start training within two weeks of applying. Here's every step, so you know exactly what to expect.
01 · Apply
Fill the application form with the player’s profile, competitive level, goals, and current situation. Attach preliminary videos of the main strokes — forehand, backhand, serve. Takes about 15 minutes.
02 · Review by the iTUSA team
The iTUSA coaching team reviews every application personally. Not every applicant is accepted — this program requires a specific level of commitment, not a specific level of play. Response within 5 business days.
03 · Accepted players are matched with a coach
Based on the player’s language, level, and objectives, iTUSA assigns a certified coach who will work with the player throughout the program. You meet your coach on a video call to align on goals, expectations, and logistics.
04 · Your custom plan is built
From the preliminary videos and the intake conversation, your coach designs the first monthly plan — strokes to prioritize, drills to run, progressions to follow. Delivered within 7 days of the intake call.
05 · You start. The cycle begins.
Train, record, send videos, receive feedback, adjust. Repeat weekly. Every month, your coach rebuilds the plan based on how you’ve progressed. The program adapts to you — not the other way around.
01 · Apply
Fill the application form with the player’s profile, competitive level, goals, and current situation. Attach preliminary videos of the main strokes — forehand, backhand, serve. Takes about 15 minutes.
02 · Review by the iTUSA team
The iTUSA coaching team reviews every application personally. Not every applicant is accepted — this program requires a specific level of commitment, not a specific level of play. Response within 5 business days.
03 · Accepted players are matched with a coach
Based on the player’s language, level, and objectives, iTUSA assigns a certified coach who will work with the player throughout the program. You meet your coach on a video call to align on goals, expectations, and logistics.
04 · Your custom plan is built
From the preliminary videos and the intake conversation, your coach designs the first monthly plan — strokes to prioritize, drills to run, progressions to follow. Delivered within 7 days of the intake call.
05 · You start. The cycle begins.
Train, record, send videos, receive feedback, adjust. Repeat weekly. Every month, your coach rebuilds the plan based on how you’ve progressed. The program adapts to you — not the other way around.
ONLY FOR THOSE WHO COMMIT WITH THEIR DEVELOPMENT
300€/MONTH · BILLED QUARTERLY
Because real progress REQUIRES real commitment
Only available for a small selection of players.
- Certified iTUSA coach assigned to you, in your language
- Weekly video review with written feedback
- Monthly custom plan, rebuilt based on your progress
- Monthly planning call with your coach
- Full access to the iTUSA methodology
- Results guaranteed
IF YOU'RE ACCEPTED, WE'LL KICK THINGS OFF WITH AN INITIAL EVALUATION TO GET TO KNOW YOU BETTER
XXXX€ · ONLY PAYMENT
Personalized looks different depending on who's reading this.
A 16-year-old competing for NCAA scholarships and a parent guiding a 12-year-old through her first tournaments don't need the same thing from a coach. The Personalized Program adapts to both — same methodology, same coach figure, same commitment to progress, but the day-to-day experience is completely different for each. Here's what it looks like on each side.
FOR PARENTS
A coach who takes the pressure off your shoulders.
You don't have the pressure to always be the coach, the motivator, and the judge of whether your kid is progressing or not. All of that goes to a certified iTUSA coach — one who speaks your language, watches your child's videos, and tells you both exactly what to do next. Your job shrinks to the only thing you should ever have had to do: support your child and make sure they follow the plan. You stop carrying the weight of a decision you're not qualified to make. Someone qualified is now making it.
WHAT YOU GET
- A professional deciding what your child should train — not you
- Clear expectations for each week, so you can hold your kid accountable
- A coach who reports progress in terms you understand
- The end of "am I doing the right thing for my kid's tennis?"
FOR PLAYERS
A coach who actually knows your game.
You stop training alone. Every week, a real coach watches your videos, breaks down what you sent, and tells you exactly what to work on next — with the same language and precision used on pros. You stop debating with yourself whether your serve toss is too far back or your backhand contact is too late, because now someone who actually knows answers that for you. When pressure hits in a match and something breaks, you won't guess why. You'll have the framework to understand it, and a coach to help you fix it for the next one.
WHAT YOU GET
- A second pair of eyes watching your game every week
- Answers to technical questions instead of doubts
- A plan that moves with your progress, not a template
- Someone in your corner who knows your strokes by name
Same program. Same coach. Two experiences. One outcome.
PLAYERS WHO FOLLOWED THE ITUSA PATHWAY
The method behind three decades of champions.
The Personalized Program uses the same methodology Rafael Font de Mora and José Higueras have applied to professional players since 1990. Not a simplified version. The real thing, adapted to you.
Peyton Stearns
#28 WTA, 2025 · NCAA Singles Champion Trained under iTUSA from age 8 to the top of the WTA. Same methodology. Personalized since the beginning.
Brandon Nakashima
#29 ATP, 2025 · Grand Slam competitor
A junior who followed the iTUSA Pathway all the way to the ATP Top 30.
Anna-Lena Grönefeld
#7 WTA, 2006 · Grand Slam doubles champion
A career built on the iTUSA method — now shaping coaches in the iTUSA network.
Peyton Stearns
#28 WTA, 2025 · NCAA Singles Champion Trained under iTUSA from age 8 to the top of the WTA. Same methodology. Personalized since the beginning.
Brandon Nakashima
#29 ATP, 2025 · Grand Slam competitor
A junior who followed the iTUSA Pathway all the way to the ATP Top 30.
Anna-Lena Grönefeld
#7 WTA, 2006 · Grand Slam doubles champion
A career built on the iTUSA method — now shaping coaches in the iTUSA network.
BUT YOU WON'T TRAIN EXACTLY LIKE PEYTON.
You'll train under the same system — adapted to your game, your level, and your goals.
35 years of methodology · 19 Grand Slam titles · 3 GENERATIONS of pros developed
Apply to the Personalized Program.
The application takes about 15 minutes. You'll need the player's basic info, competitive history, and short videos of their main strokes. Our team reviews every application within 5 business days.
FREQUENTLY ASKED QUESTIONS - FAQs
BEFORE YOU START
How is this different from the General Program?
The General Program delivers a structured weekly plan, but it’s self-service — no coach, no video reviews, no adjustments based on your progress. The Personalized Program assigns you a real coach who watches your videos, gives feedback, and rebuilds the plan month after month based on how you’re progressing.
Why do you charge quarterly instead of monthly?
The program commitment is quarterly — you sign up for three months at a time, not one. But the payment itself can be split. At checkout you’ll have the option to pay the full 900€ upfront or finance the quarter in monthly instalments through our payment processor. Either way, you’re committing to the full three-month cycle; what changes is how the amount is charged, not what you’re signing up for.
Can I pay monthly instead?
The program commitment is quarterly — you sign up for three months at a time, not one. But the payment itself can be split. At checkout you’ll have the option to pay the full 900€ upfront or finance the quarter in monthly instalments through our payment processor. Either way, you’re committing to the full three-month cycle; what changes is how the amount is charged, not what you’re signing up for. Not ready for a three-month commitment at all? The General Program is monthly and cancelable anytime.
What does "results guaranteed" actually mean?
If you complete the quarterly commitment, follow the plan, send the videos on time, and show up to the monthly calls with your coach, iTUSA commits to your progress. The specific terms are discussed during the intake call — we’re clear about what we promise, not vague about it on a landing page. The guarantee only applies to players who complete the full cycle.
How long until I see progress?
Most players see technical changes within the first 4-6 weeks. Real structural progress — a serve that holds up under match pressure, a backhand that becomes an offensive weapon — typically shows in 3-6 months of consistent work. The quarterly model exists precisely because this is the realistic timeline for real development.
What if I'm not accepted?
If your application isn’t accepted, you’re redirected to the General Program, which is built so any committed player can train with direction — without the application process. Nobody who wants to train with iTUSA is left without a path.
Can I upgrade from General to Personalized later?
Yes. Many players start with General Program, see what the iTUSA system feels like, and apply to Personalized once they’re ready for deeper commitment. The application process is the same.
What equipment or setup do I need to send videos?
A smartphone is enough. Your coach will give you specific instructions on camera angles, distance, and what drills to film. Nothing fancy required.
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